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Abstract
Recent studies have reported a notable increase in the volume of research on tourism destination competitiveness, reflecting the growing importance of this topic amidst globalization and the intensifying competition among tourist destinations. This study applies a bibliometric analysis to examine research trends in tourism destination competitiveness, using data collected from scientific literature available in the Scopus database. A total of 390 relevant documents were analyzed with the assistance of VOSviewer software. Co-citation and co-keyword analyses were performed to clarify the foundational theories and primary research directions in this domain. After the data filtering process, a total of 491 relevant documents were analyzed using VOSviewer software combined with Citespace to examine keywords, citations, and trends. The results identified five main clusters with detailed themes: destination competitiveness, characteristics of competitiveness, sustainable development, destination image, and competitive advantage. These clusters reflect the primary research focuses, contributing to a clearer understanding of the development drivers and strategic directions for enhancing destination competitiveness.